Palm - About Palm - Press Release
www.palm.com


Press Release


Palm Offers More Than 25 Accessories for New Treo 700w Smartphone

LAS VEGAS--(BUSINESS WIRE)--Jan. 4, 2006-- Users Can Customize Treo 700w Experience with Bluetooth Headset, Wi-Fi Card, GPS Solution and Many More

Palm, Inc. (Nasdaq:PALM) continues to grow its accessories business with the introduction of more than 25 accessories for the brand new Palm(R) Treo(TM) 700w smartphone from Verizon Wireless, including a Bluetooth(R) headset, Wi-Fi card, GPS solution and a variety of professional cases. With the new Windows Mobile-based Treo smartphone, Palm will capture a new audience of accessory users, enabling it to grow the addressable smartphone and accessories market share.

(NOTE: Earlier today, Palm and Verizon Wireless announced the Palm Treo 700w smartphone, the first Windows Mobile-based Treo smartphone. Video and images of the new product are available from Business Wire (www.businesswire.com) and from Palm's Multimedia Library (www.palm.com/MultimediaLibrary).)

"People want to tailor their Treo smartphones to fit their personalities and business needs," said Jim Schwabe, general manager of accessories for Palm. "The growing demand for Palm accessories can be largely attributed to our customers' demand for customization."

According to the Palm Treo 650 smartphone new buyer's research study conducted in 2005, Treo users are heavy consumers of accessories. Findings include the following:

  • 95 percent purchased at least one accessory for their Treo 650, significantly higher than for any other model except the Tungsten(TM) T5 handheld;

  • 57 percent own a Bluetooth headset;

  • 60 percent own a vehicle power charger; and

  • 40 percent have a screen protector.

Three of five Treo customers purchase one of the most popular products, the Bluetooth headset. Employees at SanDisk, the world's largest supplier of flash memory data-storage card products, use Palm's Bluetooth headsets with their Treo smartphones.

"Many employees enjoy the hands-free benefits of the Bluetooth headset, making their Treo experience even richer," said Scott Dillon, senior manager, worldwide IT operations at SanDisk. "The Treo smartphone has been a tremendous asset to our staff."

Availability of Palm accessories varies by product. A complete listing of products is available at http://www.palm.com/us/products/accessories/. New accessories for the Treo 700w smartphone include the following (NOTE: All prices are estimated U.S. street price):


Audio Accessories

1. Treo Wireless Headset: $79.99
2. Treo 2-in-1 Stereo Headset: $29.99
3. Treo Stereo Headphone Adapter: $9.99
4. Treo Replacement Headset: $12.99

Wireless Accessories and Expansion Cards

5. Wi-Fi Card: $99.99
6. Universal Wireless Keyboard: $69.99
7. 2GB Memory Card: $249.00
8. 1GB Expansion Card: $129.00
9. 512MB Expansion Card: $79.99
10. 256MB Expansion Card: $49.99
11. 128MB Expansion Card: $29.99
12. 64MB Expansion Card: $24.99

Cases

13. Treo 700w smartphone silicone case with anti-glare screen protector: $29.99
14. Treo Side Case: $29.99
15. Treo Leather Latch Case: $39.99
16. Treo Form Fit Case: $29.99

Car Accessories, Cradles, Cables and Power

17. Desktop HotSync(R) Cable, USB: $29.99
18. Travel HotSync Cable, USB: $24.99
19. Travel Charger: $29.99
20. Vehicle Power Charger: $29.99
21. Treo Standard Battery: $59.99

Accessory Kits

22. Treo Smartphone Cradle Kit: $49.99
23. Treo Essentials Kit: $49.99
24. Treo TripKit: $199.00

Device Protectors

25. Treo Anti-glare Screen Protector: $14.99
26. Screen Protectors: $19.99

More Accessories:

27. "Now You Know Your Treo 700w Smartphone" book: $19.99
28. Combo Pen/Stylus 3-pack: $14.99
About Palm, Inc.

Palm, Inc., a leader in mobile computing, strives to put the power of computing in people's hands so they can access and share their most important information. The company's products for consumers, mobile professionals and businesses include Palm(R) handheld computers, Palm Treo(TM) smartphones, Palm LifeDrive(TM) mobile managers, as well as software, services and accessories.

Palm products are sold through select Internet, retail, reseller and wireless operator channels throughout the world, and at Palm Retail Stores and Palm online stores (http://www.palm.com/store).

More information about Palm, Inc. is available at http://www.palm.com.

Broadcast Video and Other Palm Materials

Broadcast video and other materials are available online from Palm's Multimedia Library (www.palm.com/MultimediaLibrary). Press can register at the site, which is hosted by The NewsMarket (www.TheNewsMarket.com), a web-based news and video archive, to browse and preview an extensive content library and order footage directly from their desktops. Registration and ordering on the site is free.

Palm, HotSync, LifeDrive, Treo and Tungsten are among the trademarks or registered trademarks owned by or licensed to Palm, Inc. All other brand and product names are or may be trademarks of, and are used to identify products or services of, their respective owners.

CONTACT:
Palm, Inc.
Jim Christensen, 408-617-7455
jim.christensen@palm.com

A&R Partners for Palm, Inc.
Yvette Lorenz-Machlan, 650-762-2827
ylorenz-machlan@arpartners.com

SOURCE:
Palm, Inc.


© Copyright 2007 Palm, Inc. All rights reserved.